Pitch - Costume (Florence)

After closlely studying other music videos from our chosen genre we have a good idea of what our target audience would expect to see , but I also decided to ask both a male and female (from our target audience bracket) what they would expect

Dionne , 17
       "A lot of boys , alcohol , video vixen , jewels and a watch probably"
Eden, 18
      "Designer clothes , bucket hat ,boys + apartment"

Consequently we are planning to use an apartment , a bucket hat ( which is part of our brand image) , a love interest ( a video vixen wouldnt suit the concept of the music video) and jewellery. We chose these things out of all the other options because , we are doing a narrative music video as well a performance one and as a group we feel these things help tell the story the best.